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You just read the trends. Now decide which ones to act on.
This six tool PDF gives you the decision frameworks to turn trends into strategy. Not more reading. Not more bookmarking. Fillable tools that force a clear verdict: act, watch or ignore.
Six tools. Each one is a single page. Each one solves a specific decision.
Tool 1: Relevance and Timing Test. Score five signals to determine whether a trend matters for your business right now or whether it is noise.
Tool 2: Commercial Viability Test. Before committing budget, test whether the economics make sense. Includes the "want to do, have to do, need to do" classification.
Tool 3: Internal Pitch Framework. Frame the trend in language leadership will approve. Includes organisational phase assessment and conservative case modelling.
Tool 4: Trend Prioritisation Matrix. Plot every trend on a relevance vs feasibility grid. The quadrant tells you what to do: act now, plan, experiment or ignore.
Tool 5: Momentum Check. Already acting on a trend? Score four signals to decide whether to double down, adjust or stop.
Tool 6: Leadership Briefing Template. Turn your analysis into a one page briefing that leadership can read in two minutes. Present this instead of forwarding another trend article.
Built by Porter Wills from 15 years operating inside Formula E, SailGP and E1 Series. These are the same decision patterns used to evaluate opportunities, allocate budgets and pitch ideas inside global sports properties.
Trends are everywhere. Knowing which ones to act on is the skill that separates operators from observers. This planner is how.
You just read the trends. Now decide which ones to act on.
This six tool PDF gives you the decision frameworks to turn trends into strategy. Not more reading. Not more bookmarking. Fillable tools that force a clear verdict: act, watch or ignore.
Six tools. Each one is a single page. Each one solves a specific decision.
Tool 1: Relevance and Timing Test. Score five signals to determine whether a trend matters for your business right now or whether it is noise.
Tool 2: Commercial Viability Test. Before committing budget, test whether the economics make sense. Includes the "want to do, have to do, need to do" classification.
Tool 3: Internal Pitch Framework. Frame the trend in language leadership will approve. Includes organisational phase assessment and conservative case modelling.
Tool 4: Trend Prioritisation Matrix. Plot every trend on a relevance vs feasibility grid. The quadrant tells you what to do: act now, plan, experiment or ignore.
Tool 5: Momentum Check. Already acting on a trend? Score four signals to decide whether to double down, adjust or stop.
Tool 6: Leadership Briefing Template. Turn your analysis into a one page briefing that leadership can read in two minutes. Present this instead of forwarding another trend article.
Built by Porter Wills from 15 years operating inside Formula E, SailGP and E1 Series. These are the same decision patterns used to evaluate opportunities, allocate budgets and pitch ideas inside global sports properties.
Trends are everywhere. Knowing which ones to act on is the skill that separates operators from observers. This planner is how.